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As individual artist we must know how to make everything for our brand and our image as artist. So this time I'll show up the progress and evolution of the identity I created to push the THR_BHLD project further.
The first idea, a basic San Serif font with the three slash or stripes, simple but good enough to start publishing the project.
A couple of months later I decided to simplify it but it was a mistake because this brand is not so well know to start publish it as an Isotype and the "picture language" thing of course will not work in this case.
Some weeks later I was returning to the usual identity as the start but this time it came with a bit of difference, integrating the three stripes was enough to make myself satisfied for the moment and the separation between the stripes was a thing too.
And again repeated the same mistake as the beginning, started to publish again in Isotype mode but didn't work, this kind of change will work for well know brands so it's a waste of time to rush and start to plant symbols all over the web.
But after all of that, like refined by fire came this amazing idea to me, simplify and resurrect in the best shape the three stripes with a edgy form to make it notable between the brands, enough satisfied and this time forever this Imagotype identity it's easy to remember, digest and recognize.
Disclaimer
I know that the disclaimer thing must be in the first part of the post but embrace the difference. So it's weird or almost absent talk about corporative identity or brand identity here at ArtStation (The country of the concept artist, illustrators and visual developers) but I'm talking about this because this is the vision through an independent artist and as individual artist we must be prepared to identify ourselves no matter what, make an outstanding or recognizable logo, isotype and so on of our talents is quite important and for me was really fun to make my way until the final identity.
This the end of the blog post but I'll take this time to talk about my first two products in the market place, one of them have become trend in the marketplace are so that's cool and puts me in the position to say "make it true" so go ahead if you have talent, go and create something nor matter if it's too small or two big, just create and put in another level the things you are making no matter what.
I'll talk about it in next blog post but they are already in the market place in the next url: https://www.artstation.com/thr_bhld/store
And GUMROAD: https://gumroad.com/thr_bhld
No more to say, til next time.
